The House that Ahmet built. With a roster that includes legends like Led Zeppelin and Ray Charles as well as contemporary hit makers like Gnarls Barkley, Sean Paul, Jewel, and T.I., its no surprise that Atlantic has reigned as one of the most successful major labels in history. This site redesign was initiated in 2011 to support the label’s focus on digital offerings.
The new site includes an interactive header
When an artist is featured, the site takeover includes the latest videos and exclusive material.
As new artists are featured, new graphic elements are introduced
The site header takes on a new skin based on seasonal or exclusive promotions